Top 5 Pocket Sized Products

Little Big Cards - One of the greatest marketing ideas

 

Quality and helpful service

"I was very pleased with the quality and helpful service you provided. The proofs through to the finished product were spot on and the advice you offered on folding was very useful" (Little Big Cards)

Richard Rogala
Fife Council

Product Description | A promotional and publicity product which makes an excellent idea for event management is shown on this video. It is in the form of a pop-up house and the video shows it jumping out of its mailing pack.

The Top 5 Pocket Sized Promotions

The pocket sized Z folding card has to be one of the greatest marketing ideas of the last 20 years. We call our version the Little Big Card and it has featured in many different pocket sized promotions. Its popularity will always guarantee that it features in the Top 5 list.

What makes a Little Big Card one of the Greatest Marketing Ideas?

Obviously, being the first genuine credit card sized marketing product on the market helped to make the Z folded card into one of the great marketing ideas but it was designed with purpose in mind. Standard leaflets are soon discarded and the marketing opportunity is lost. With built-in “keepability”, pocket sized products overcome that problem.  It is a simple solution to a problem but the top 5 position of the Little Big Card confirms its status as one of the greatest marketing ideas.  Pocket sized products offer a “carry and keep” that is not instantly available with standard leaflets.

Promotional Uses for the Pocket Sized Little Big Cards

The Little Big Card has been used in many and varied promotions. Popular as a tourism guide, the A7 version offers plenty of room for sponsored advertising which helps to make it self-funding which is a great marketing idea in itself. It is a favourite with many government agencies as a public information product and features in the top 5 list for that section. It has been used to convey product information and as such is a popular pocket sized item for use at events.

Product Spec for the Little Big Card

Available in two sizes: the credit card size opens to approx A4 size whilst the A7 closed version opens to approx A3. Covers are printed in 4 colour process on 300gsm art board which is usually laminated. The fold-out is printed on 100gsm bond.