Yesterday I talked about a selection of our products with a changing picture. Today I want to discuss a range of our expanding promotional products that can provide many answers to marketing problems.

First of all our expanding promotional products are fantastic direct mailers as they give an impressive display of space for your promotional message. Take the Extender Card, this can provide answers to marketing problems as it has an innovative action that will keep the customers attention for those crucial minutes until product recognition and interest is achieved. It has plenty of space for your promotion and is extremely versatile.

The Push ‘n’ Pull product and the Tripleburst are very similar in as much as they provide answers to marketing problems. The push ‘n’ pull product has an incredibly sophisticated action that will keep customers intrigued. It is a great direct mailer. The Tripleburst comes in a handy pocket-sized promotion and then bursts out with a fantastic display with enough room to pack in all of your information. It is a magical mailer that has an appealing design and will bring excitement to the morning post. All of the expanding promotional products offer compelling campaigns that will leave a positive and lasting impression.

In my last blog I finished looking at the automatic pop-up range. Today I want to discuss a selection of products with pictures that change. These offer great Marketing Solutions for your direct mailer.

For an example of this take a look the cover dissolver. This fantastic promotional mailer puts a new spin on the dissolving picture, it can be used for the majority of advertising campaigns so choose your design and make it in to a picture that changes. This offers a great marketing solution and will enhance your promotions, so make a marvellous mailer the customer just can’t put down.

Secondly are two products that are very similar marketing solutions, they are both feature pictures that change and both offer an amazing alternative to normal advertising with their unique action. These products are the dissolving picture and the double dissolver. The dissolving picture movement is created by pulling a tab and the original picture dissolves in to another. This product is very versatile and has an intriguing action that is bound to get noticed. Another product, the double dissolver not only has one picture that changes it has two! This makes the double dissolver a very powerful promotion with a mesmerising mechanism that offers an unmissable marketing solution.

Today I want to close the section on automatic Pop-ups. Before I do I want to discuss how Pop-up products can generate great marketing ideas.

First of all take a product that is fun, lively and energetic – words that are bound to inspire marketing ideas galore. The Pop-up product I am talking about is the Jumpinjax. This is a fantastic interactive mailer that will bring excitement and amusement in to the office. When it is slid out of its packaging four little boxes spring out with a surprising and advanced action. The captivating pop-up product will leave a positive and lasting impression.

Two other great marketing ideas are pop-up products that are slightly more simple but still very effective. They are geared towards more specific marketing ideas; however we can still try our best to tailor both to your requirements. These two pop-up products are the chocolate box and the handbag design. Both have the innovative pop-up action introducing the element of surprise in to your workplace. The handbag pop-up product adds that feminine touch to your promotions and is a personal favourite marketing idea. The chocolate box is also a great design that is aesthetically pleasing and puts temptation in to your marvellous mailer.

To see more revolutionary marketing ideas, just visit our marketing ideas link on the pop-up mailers webpage, and be inspired by our unique pop-up products.

Yesterday we talked about the custom pop-ups. I described how you can experiment with your own ideas to make the most of your direct mailer and how standard designs can be changed to accommodate your ideas. Today I want to discuss three fantastic pop-up mailers; they are all automatic and are powered by an elastic band. This mechanism is what causes the element of surprise and makes it a powerful promotional product.

Even though they have the same technique, diversification is still achieved in these three pop-up products. Take the Money Collection Box and Power Pen Pal; both of these magical mailers have the same advanced action and are both highly functional, however, they are very different products. The power pen pal is a great direct mailer as it can be used as a desk top calendar, it has a strong pop-up action to grab your customer’s attention and its ultimate desk top position will increase the life of your marketing.

The Money Collection Box is a cuboid and has plenty of space for your promotional message. It can be used for charities, but is also very popular for a fun cause such as the beer fund or an office swear box. Team this with a punchy promotion and put life in to your advertising campaign.

The Springbox is again a completely different pop-up. When the pocket-sized envelope is opened four cubes pop-out, the action created by the elastic bands. This is a totally different product for pure fun and surprise that also gives a shock value making this product an exciting mail shot that will reinforce your marketing campaign.

See what others say about our products by visiting our testimonials page. Kate Fletcher an accounting manager at Solution 2 said “Our client was very pleased with the product and the promotion was a great success proving the effectiveness of the pop-up novelty.”

Yesterday I talked about our Automatic Pop-Ups and the benefits they have to your direct marketing campaigns. I described a selection of products with different shapes that would form a fantastic basis for your campaign. Today I want to highlight the benefits of using custom-made pop-ups for your marketing. They all have the pop-up action which will astound your customer offering an incredible way to enhance your promotional message.

We offer an automatic pop-up range that creates a wondrous alternative to any normal mailer, bringing eye-catching excitement to the morning post. This can be seen with our Box Pop-Up. This promotional mailer can be made in a variety of sizes to help you achieve the correct basis for your direct mail. This fun, interactive product is a great way to put some zing into your mailer.

Custom Pop-Ups add that something extra. These funky mailers are great for business to business marketing as they can be made in to anything you choose as long as they remain within the confines of the cardboard engineering possibilities offered by the product. Standard designs may be changed to accommodate your ideas. Add holes for a pen holder to create a functional product that will increase the life of your marketing message. Another way of customising a mailer is shown in the Lantern Pop-up. This design takes the Pop-Up Ball and by adding a handle transforms it in to a lantern. This method is a very simple but effective way to make your promotion unique and gives you the opportunity to present to a more diverse target audience.

If you don’t believe us visit our testimonials page to find out how many people have been amazed by our product and who are happy with the results from sending out our inventive direct mailers; Jo Pitman at Turner Broadcasting reported that everyone loved the products and the service that she received from Whitney Woods.