A Pop Up Chocolate Box could be this year’s Christmas Card for your company
Have you ever given anyone chocolates for Christmas? Well how about sending a box of chocolates as a Christmas card or at least, an automatic pop-up box that looks like a box of Chocolates. We have just the product; a pop-up box with sloping sides.
A glance at the shelves in your supermarket will tell you that this kind of shape has been adopted by many manufacturers of confectionery as an attractive shape for their retail packaging. Anyone looking for a winning promotional idea needs look no further than this pop up box of “goodies”. The pop up shape gives off a very positive “vibe” as chocolates and sweets are always viewed as a treat or reward, so with the right creative marketing ideas this promotional pop-up product could make a very attractive pop up mailer and particularly at Christmas.
The pop up shape can also be used to portray less attractive objects but which might make a perfectly appropriate pop up mailer to the right business. For example, it can also lend itself to promotional printing as a supermarket shopping basket, a waste paper bin or a waste skip - though we think that the chocolates look much nicer – particularly as a Christmas greeting! However, if your business is in the field of waste solutions or recycling then perhaps a skip might be appropriate. The shape is formed by its four trapezium-shaped walls which slope outwards to give this pop up box a generous area on the top as well as on the sides for promotional print. Printed in 4-colour process on 500micron folding boxboard the Choc Box is rubber band powered and it comes with its own printed mailing Zippalope.

Posted in Advertising applications, Christmas Marketing, Direct Marketing Ideas, Marketing applications, Promotional appications |