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Idea for Company Christmas Greeting – Pop-ups are Action Packed

September 2nd, 2008 by admin

With Christmas creeping ever closer, it’s that time of the year again when we begin to cogitate over whether or not our business should be sending the obligatory company Christmas card to its customers.  We all know it’s a nice gesture to send them, but it is also important not to forget that from a marketing perspective it is a good opportunity to show your customer that you appreciate their custom, to make them feel valued but most importantly to remind them of your company name, products and services so that you are fresh in their minds and ready to take on the New Year.

When you consider this, it is also very important to remember that once pinned up behind the reception desk, one Christmas card can begin to look very much like the next, so how do you make your card grab their attention rather and make your company name stand out from the sea of other hopefuls with the same idea?  With this thought in mind, should you decide to take the plunge and send a Christmas greeting, your mantra should be that age old adage ‘if a jobs worth doing, it’s worth doing right’ and commit yourself to finding a means of making a real and lasting impression on your customer.

So with your aim to create a Christmas greeting with high impact and loads of laughter, any one of our three “jack in a box” style products would be a perfect choice. The Springbox has the biggest single “explosion” as four pop up cubes spring out of the box when it is opened by your customer. This not only causes lots of surprise but also lots of fun as the next thing that happens is that your customer re-packs the box and tries out your Christmas greeting product on an unsuspecting colleague!

The Two Pop Box is the kid brother to the Springbox – being a pack with two cubes that jump out. It is smaller, doesn’t have the same impact, doesn’t have the same room for print – but it is cheaper!

The pop up pack with the most room for print is the Jumpinjax. This Christmas pack contains four pop up cubes which are released one after the other which creates a rat-a-tat-tat effect rather like a Crackerjack and this, too, creates loads of fun. However, these products really are “in your face” and this Christmas greeting should be aimed at a young-at-heart fun-loving audience!

Jumpinjax

Posted in Advertising applications, Christmas Marketing, Direct Marketing Ideas, Promotional appications |

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